Monthly Archives: November 2010
In search of sustainable business models
The previous posts made a case that the current trajectory for the crossword industry is in a direction opposite to where we should be going – to keep the art form alive and thriving. Assuming that we manage to reverse … Continue reading
Crosswords marketplace – The inmates are running the asylum
Gordon Bethune, ex-CEO of Continental Airlines once remarked in reference to United Airlines -”The inmates are running the asylum.” If he had looked at the crosswords industry, I suspect he would have expressed the same sentiments.
Crossword Industry – the case for a unified marketing effort
Another detour from the promised post in the series. As I started to write about solutions for branding and differentiation, I realized that I hadn’t made a clear case for the industry participants, who now live in their own silos, … Continue reading